See my notes - basically I think this needs to be an landing page for now, with a link to the current external site that George is managing. In the long run that needs to be under the umbrella of the arden club site.
Use all the existing functionality that is in place
Can it be used elsewhere?
Integrate with other applications: tickets (Ron?) = membership (PMP) = mailing list (Mailchimp) = donate (Payment Gateway)